Primal has formally launched ElevateSEO, a brand new solution designed to assist manufacturers improve their visibility.
ElevateSEO ensures visibility throughout plenty of on-line instruments, together with ChatGPT, Claude, Perplexity, Google’s AI Overviews, and AI Mode.
Primal chief govt Mark McDowell mentioned: “We’re seeing a fundamental shift in how people make decisions online. Consumers are turning to AI search not just to find information, but to receive recommendations and complete purchase journeys. The key for brands is to be present during those moments”
A well timed solution
The launch is available in response to rising business shifts.
Gartner forecasts a 25 % decline in conventional search quantity by 2026, pushed by the growing adoption of AI-driven search.
Despite this shift, 90 % of manufacturers are at present absent from product and repair suggestions generated by AI platforms.
Rather than specializing in conventional click-through charges, ElevateSEO is constructed round monitoring brand mentions, suggestion frequency, and sentiment throughout AI environments, acknowledging that many AI interactions now happen and not using a consumer ever visiting a web site.
According to IDC, world spending on AI is projected to achieve US$632 billion by 2028, with AI search promoting alone anticipated to develop to USD 25.9 billion by 2029.
ChatGPT at present processes over 1 billion messages each day, whereas Perplexity dealt with 780 million queries in May 2025.
Over USD 100 million in enterprise capital has been invested in AI search optimisation instruments this yr alone, reflecting the urgency with which companies are adapting to this altering panorama.
The ElevateSEO distinction
The ElevateSEO solution contains 4 key modules.
- Content Authority Engine: Builds data constructions that AI fashions recognise as credible.
- Natural Language Optimisation: Adapts content material to mirror how customers work together with AI by conversational queries.
- Multi-Platform Integration: Ensures constant brand presence throughout key AI techniques.
- AI Visibility Analytics: Offers new instruments for monitoring brand publicity and sentiment throughout AI platforms, addressing attribution blind spots.
Learn extra about ElevateSEO here
